How have good luck?

Life is JUST for brave people.

I  was really shy. I remember when I was in a line and the people pass me because I moved off. So finally, sometimes I was later for this reason. And things like that, all the time.

Be brave, start it NOW and do not feel fear or laziness!

I’ m sure you are thinking: Rocio , its not that easy!

I’ m going to tell you something.

When you were born, everybody try to protect you.  Don’ t climb the try because you can fail. Don’ t play guitar because, you will not go anywhere with that, ….And trying to protect you, they teach you to wait, to don’ t be brave and don’ t do what you want to do.

I remember my teacher and my mam trying to make sure that I understand that paint it’s not a good thing to do all day, because it’s better be a doctor or lawer…But Imagine how  will be if when you were born They will ask you: This world it’ s beautiful, and you are unique and special, so What are you good on? What can you do for make a better world?  You will trust yourself, you will forget about good luck, because you will know that you are good enough to do everything you want.

Finally one day you are on a coffee shop waiting for a good luck, lazy to start that idea that you have, or scare to don’ t be good enough. Obviosly I can’ t change your past, but I can said to you that YOU CAN DO IT! Stop Waiting for you good luck.

Luck falls from the sky. So, To start something you need to lost the fair to the failure, ridicule and procrastination.

If it’ s procrastination Go to How Start now >>(not in service)

If you think you aren’t lucky, superstition does not work. Studies show that people who believe in themselves and have a high level of self-esteem have greater success lives. People who expect to be lucky and do not believe in themselves they can not see the opportunities.
The doctor British Richard W.  did a study with several people for long term (Optimistic and pessimistic) : In general, optimists kept their marriages, their businesses work, and had bad times but were able to overcome them. The pessimists were unable to see their opportunities, they divorced several times and waited luck.

One of the experiments was giving them a newspaper. They had to know how many  photographs are on it. The optimistic took a few seconds, the pessimists about 2 minutes. In the paper there was a big ad: there are 43 photographs, tell him that you saw this ad and win 200 dollars. The Pessimistic did not see it, they were busy counting the photographs.

So, do you want to increase you good luck?

                                       TRUST YOUR SELF!

• Make opportunities happened. Waiting at home for one it’ s not going to happened.
• Know what you want, make a goal, make and make it happened.
• Meet new people, talk about you idea, listen other ideas and learn.
• When you have a problem look it, try to ask yourself more questions about it.
• If something didn’t work try to know why.
• Have always a plan b. Think about different solution.
• Look for information everywhere, doesn’t matter what, everything could be a new idea.
• Relax, and take care about yourself.
• Everything take time. Don’ t hope find anything tomorrow, try to designate some time everyday to think about, to do research, to go to meetings..

How use Social Networking?

PARTI
I call it:the cunning curiosity. (la astuta curiosidad)

I am the first to defend the social networks to connect with the customer purchase. Also I saw how many companies are defrauding when they use it. Must of the time is because they do not understand the use. I will try to explain the principles.

Robin Dumbar Said ; We are curious because We have biggest brain. Our biggest brain  make you have greater communication capabilities. In the past, curiosity help you to survive and have more information about the environment. Today, still being the same thing.

When your client is in your facebook page, or twitter, … is looking for value information. Because, It’ s very helpful to know which store have the best price, if you have offers or you help the client to do something. That is  the reason that Companies that offer information, help families, etc,  have more followers in the social networks.

It’s also important to know how that curiosity is what makes you want to be part of the group. In fact , when people are part of a group have greater feeling of power, wealth, satisfaction, etc. Think about when,  you do not like someone and you try reject him of  the group. (I will Talk more about groups, because it is important to know about your different customers and your employees). So, When your customers want to be part of your company is an essential objective, when you are using social networks.

How to attract the curiosity of your customers?

• Do what you do for something else then sales
• Straight and honest talk
• People do not want to talk to businesses, want to talk to people.
• Your business will be a brand that will be identified.
• Take care about every client.
• Provides more than 50% of information to help your client. Not only do you focus on your deals.
• Sometimes small gestures, could help your to connect with your client.
• Read and  Interprets the words; how they write, what they said, etc. Use it to connect with your customers.
• Let they know that they are in the group.

First steps to enhance creativity

Habits and creativity

As explained, our brain tries to adapt and look for stability. The creativity and ability to seek new opportunities is lost when you do not exercise the brain to adapt to changes. To do this I will talk about the habits.

Speak of habits because they are small steps to begin to exercise your brain. It may seem absurd, but completely stable disables your brain to see new opportunities and be more creative.

You have five senses, which send signals to your brain to make decisions, observe, ... But sometimes your brain transforms the information received to make you feel comfortable. That is relating the information received habits, memories, etc.. It is said that the brain deceives you. For example: your eyes see in two dimensions. If you cover one eye, your picture  will move to the right or the left. It's your brain that information to interpret changes at reality. If your reality is always the same, for it is easier to interpret this reality. So don' t stop exercising the ability to interpret, to observe, to imagine ...

Most of the time you don't put attention, your brain interpret the information and make an "mental reality "Think about an illusionists, they knew that the senses deceive us and They found ways to surprise people with it. Now,  think about your routines, and observe that your mind reads the information fast by habit, losing the ability to observe reality. (like Jasper Maskelyne)

Something, that happens constantly to me is that when I read some words I relate it with one more usual. 

Images take it from>>here

So, you should trust your senses?

Your senses help you to connect with your clients,  to understand and interpret your market ... therefore you must believe in your senses, but it is advisable to exercise your brain so that it retains the ability to observe and learn.

Can you change your habits and exercise your brain?

Yes! Some research at different universities in United States, show that human naturally are ready to change and learn, but the comforts of today make it easy for your brain be “laziness”. Learn and change need effort and work.

Why is so important to change habits?

Eric Kandel shown in their research that when an animal learns something new,  activates some genes, also, are activated neurons and creates protein. This process opens your mind and gives you the ability to see new opportunities.

But,  What have  in common learning and habits?

Habits make easy your life,  build trust and stability. But, an absolute dependence on your habits, denies you the ability to see other things, learn and observe otherwise.

Which is the experts advise?

Los experts said : It is important keep the brain active and with the ability to not accustomed to a absolute routine. Think about it! The brain is a part of your body that sometimes We forget . As you need to exercise your body, don’ t forget do it with your brain. I would say it the Greeks, mind and body healthy.

You and your team are indispensable resource for your company because you are unique and unrepeatable, and the ability to be creative is different in each of you. Exercises that skill!

Some tips:

• Read new books, if you don’ t like read that much maybe is because you didn’t find one book that you really like it.
• Do some exercises, I will do some videos about it.
• Sleep 7-8h/d: Your brain need time to consolidate and organized your new knowledge.
• Change something at your office
• Go to work and change something.

                                                                                       Learn how improve your business >> here

Tips for connect with your client in a meeting

In the checkout process, your client is influenced by variety of reasons. You have the change to  argue that your product (or service) is right for them. One of the last decisions after having sought information, heard other opinions, find their identity with the product, or remember some experiences ... Make very important  the contact with your company and the treatment you and your company give to them.

Don’ t forget, that Customer service should always be excellent.

So if you have a meeting with your client is important that you have some tips in mind.

•  BE optimistic.

Your image should reflect calmly, purchase motivation ability and good energy.

Keep good posture, back straight, smile. If you want do an exercise that I usually do: Think of something you like before the appointment, just need two minutes. I hear my favorite song.

• Do not look in the eyes aggressively. 

Look between 60 and 70%. And it is better if you look between the eyes and not directly, or alternately .

It is not advisable to look at the mouth.

•  Do not prove that you are nervous. Relax!

If you get nervous, do not touch your nose or behind the ear, or try to think back to the conversation on which you feel good. Touching your nose is a symbol that you could be lying.

•  Listen

Listen attentively to your customer, moves your head to show that you listen, you can also smile ( not always).  Answer their questions directly. It’ s better a simple answer,  that a long one and the client does not understand anything.

•  Builds a honest relation ship

Be honest, honesty guarantees a long-term connection with your client. Also, do not underestimate your client. Today customers are looking for information before buying. 

Watch the video about it>> here
To know how undertand more man mind (advice for finance companies, car .. )>> here 

Interpreting your client

PART1. Interpreting your client

Empathy - new strategy

This is a big topic, and I will talk about it again and again until you could understand. I want to be sure that you can understand what is happening with your client. Today, You could have more information about customer because networking make easy to read and interpret statistics.

The rules of relationship between your and your client start with the basic relationship. This rules will help your in all kind of relations.

Your client is one of the biggest group of the society, so your capacity to growth is endless. Human needs start on physiologic need, as said Maslow But is more then that. Humanity is an constant  research for creativity pleasure, love… And with the  new busy life style, We lose the opportunity to use our human nature.

Talking about the latest promotions and new marketing techniques, most use an honesty system to promote their companies. Looking to be close to the customer. Looking for  empathy. Yes! Empathy! What We can said the feeling that make you feel what other feels. “ ponerte en los zapatos de otro”how We said in Spain. 

One experiment in Princeton University determinate that, We don’ t have empathy because We don’ t have time. Look at this!  They decide give a task to some students : A discussion of the Good Samaritan. They will have a  short period of time to make it, and they should go to the other class, a crossing the campus. Well there was an actor, doing like He need help. What happened was, that only 24 of 40 student tried to help him. The other ones went to the meeting ready to talk about it. What happened? They wasn’ t  care ? No, if you go fast your brain doesn’t reaction. We need a couple seconds to have a reaction and at list 8 second to have some emotions like justice.  But not just that, Humans like to be together, to be part of something and for that We need empathy. Groups are groups, when they are looking for the same objective. Also We need contact. And what is happening today? Probably you don’t use to have any contact with your employers , even friends. But the wonderful thing is that, Doctor Harlow demonstrate that We are only healthy if our protection and affect are attended. 

The less friendly birds have the smallest brain. Humans are beings who need to relate, speak and communicate constantly. Therefore 20% of energy we produce goes to our brain. This is explained by the complexity of our social lives. Friends, family, gossip, work ... According to the Dunbar number We have  150 friends which of 5-12 are close to us. Also this circle is important to keep and affects us happiness.

It important to understand the complexity of the human mind. You  need to connect with your customer with a close approach. Companies more dynamic , and with more communication skill are more likely to increase sales each month.

• Empathise with your client
• Shows a personal and close
• Not only hear, listen! 
• Make your customer feel part of your company, and your idea.

See more >>the relationship with the consumer

Next day I will talk about Why use empathy to catch your client and some tips.

Don' t forget to follow me ! Thanks!