First steps to enhance creativity

Habits and creativity

As explained, our brain tries to adapt and look for stability. The creativity and ability to seek new opportunities is lost when you do not exercise the brain to adapt to changes. To do this I will talk about the habits.

Speak of habits because they are small steps to begin to exercise your brain. It may seem absurd, but completely stable disables your brain to see new opportunities and be more creative.

You have five senses, which send signals to your brain to make decisions, observe, ... But sometimes your brain transforms the information received to make you feel comfortable. That is relating the information received habits, memories, etc.. It is said that the brain deceives you. For example: your eyes see in two dimensions. If you cover one eye, your picture  will move to the right or the left. It's your brain that information to interpret changes at reality. If your reality is always the same, for it is easier to interpret this reality. So don' t stop exercising the ability to interpret, to observe, to imagine ...

Most of the time you don't put attention, your brain interpret the information and make an "mental reality "Think about an illusionists, they knew that the senses deceive us and They found ways to surprise people with it. Now,  think about your routines, and observe that your mind reads the information fast by habit, losing the ability to observe reality. (like Jasper Maskelyne)

Something, that happens constantly to me is that when I read some words I relate it with one more usual. 

Images take it from>>here

So, you should trust your senses?

Your senses help you to connect with your clients,  to understand and interpret your market ... therefore you must believe in your senses, but it is advisable to exercise your brain so that it retains the ability to observe and learn.

Can you change your habits and exercise your brain?

Yes! Some research at different universities in United States, show that human naturally are ready to change and learn, but the comforts of today make it easy for your brain be “laziness”. Learn and change need effort and work.

Why is so important to change habits?

Eric Kandel shown in their research that when an animal learns something new,  activates some genes, also, are activated neurons and creates protein. This process opens your mind and gives you the ability to see new opportunities.

But,  What have  in common learning and habits?

Habits make easy your life,  build trust and stability. But, an absolute dependence on your habits, denies you the ability to see other things, learn and observe otherwise.

Which is the experts advise?

Los experts said : It is important keep the brain active and with the ability to not accustomed to a absolute routine. Think about it! The brain is a part of your body that sometimes We forget . As you need to exercise your body, don’ t forget do it with your brain. I would say it the Greeks, mind and body healthy.

You and your team are indispensable resource for your company because you are unique and unrepeatable, and the ability to be creative is different in each of you. Exercises that skill!

Some tips:

• Read new books, if you don’ t like read that much maybe is because you didn’t find one book that you really like it.
• Do some exercises, I will do some videos about it.
• Sleep 7-8h/d: Your brain need time to consolidate and organized your new knowledge.
• Change something at your office
• Go to work and change something.

                                                                                       Learn how improve your business >> here

10 steps for your business

Someone ask me how to start changing her business to make it more social and capable to listen the customer needs.

So I will give you some advice, to make sure you can survive on the actual market.

I always said that you should believe on yourself and give credit to your news ideas. Don' t be scare to start something, but the most important DO IT!  I call it "fear of blank paper"  because is the moment when you need to start writing all your idea, how do it , and start making a project. Sometimes is difficult to know where start it!

Business is like go to hike. When you start do in it, in a hard mountain  you feel all the time you can' t and so is probably that you don' t do it because you don' t see the end. But if you start hiking on a easy one, where the hiking is still hard, but more easy, you know how long it is, you could make it and your will be feel ready for a new trip. 

                                 R.Fernandez.

What I' m trying to say is dream! but use real goal and with an achievable goal, that can make you motivate to start an other one.

-Write down about who are your right now and who you want to be (short and long term)

-Write about your ideas and what you always are thinking but you never did.

- Analyzes the service you give to your customers (sales representative, online, networking)

- Make an visual scheme (DAFO, CANVAS)

Now you have you ideas, your problems and your strengths, and We can work on start a new business plan.

Even I think the most important strategy for a business is make a cohesion, I will give you some ideas to start making better business.

10 steps for your business

1.  Trust yourself and do  not listen to people who discourage you. "Called realists"

2. Take time to understand the problem, you understand the problem will be easy to find the solution. But never approaches the problem only.

3. Listen your team and share ideas, open your door and your mind. They are close to the client and to your product or service so They could give you great ideas.

You can reward them with benefits such as recognition, pay raise or a day off.

4. Make sure your branding doesn' t need a renovation. Sometimes doesn't tell what We want to show.

5.How much sales did you did this 3 last month? How to do better? Make a plan for this two or 3 month with some of your and your team ideas. Share with all your workers and feel brave to motivate all your team!

6. Make sure you client doent have new needs! What your competition is doing, What the people said online, ...LISTEN!

7. Is not about be on social networking, Is about use it right ! Share information, communication with your customer, ..etc. Social media is not a sales tool is a tool to increase customer loyalty, improve your image, to communicate and to be able to observe the needs of your consumer.

8.  Brings value to the consumer.

If your business is about food, give them recipe or information about healthy food!

9. Be an honest, responsible, sustainable ... business.  Today the consumer will support your reliable business  that your business just for your product.

10. To grow you have to invest. Make your money make money and work for you. Use the extra benefits to promote, to invest in your future and the future of  your company.

Know more about it>> Learn 10 tips more >>